web2app
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Oct 30, 2026
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10 min read
Muscle Booster has topped 3 million visits every month since April. Its Tai Chi funnel shows what that scale has taught it, screen by screen, from the age-grid door to the 71% exit offer.
Oct 29, 2026
2 min read
Landing page, first screens and a live top ad for 5 web2app funnels we walked this week
Oct 23, 2026
5 min read
Same quiz, same 60%-off scratch card, new price ladder. We captured SmartyMe's engineering funnel in August and again this week. The trial door is gone and a 24-week tier anchors the top. Plus 14 months of traffic.
Oct 22, 2026
8 min read
SolSpace's men's Kegel quiz, start to finish: the door, the diagnosis, the proof, the paywall, and the exit offer that fires when you try to leave.
Oct 20, 2026
Simple Life’s military calisthenics funnel, MBTI with 64 types, a biological-age quiz and a trading challenge: every screen and the ads behind them
Oct 8, 2026
Landing pages, first screens and the top ads, incl. Rise Guide's $1M+/month YouTube funnel
Sep 28, 2026
Landing pages, first screens and the top ads for funnels that went live this week
Sep 17, 2026
4 min read
Landing page, first quiz screens and the top ad for 9 funnels that went live in Meta ads this week
Sep 11, 2026
Quiz screens + top ad for 9 web2app funnels that started running this week
Aug 14, 2026
Here are 9 of the 105 new funnels we found this week
Aug 11, 2026
We went through over 5,600 of their videos. Five formats do almost all the work — and what they build most isn't what gets watched most.
Aug 10, 2026
1 min read
New Web2App funnels just added inside Consumer App Index
Jul 22, 2026
How to turn 20-year-old ClickBank offers into subscription apps.
Jul 16, 2026
7 min read
The 100-year-old direct-response trick, applied in 2026.
Jul 8, 2026
This week's freshest web2app funnels are running plays Hopkins, Schwartz, and Halbert wrote down a century ago. Walk through them screen by screen.
Jun 23, 2026
We analyzed the top web2app ads running in June 2026. Here are the 5 angles — with the scripts.
Jun 17, 2026
9 min read
the IKEA effect + 3 more principles to apply to your Web2App funnel today
Jun 16, 2026
12 min read
The "you qualify" verdict is the highest-converting sentence in a web2app quiz funnel — and a $48M company proved it in 1961, then proved the one beat that caps how much you can spend to scale. The 6-beat playbook, with our 2026 receipts.
Jun 13, 2026
The 1977 trick that web2app funnels are using to boost conversions — we walked 26 consumer-app paywalls to show what that costs.
![[quiz funnel breakdown] 3M visits a month: Muscle Booster's secrets in plain sight](https://media.beehiiv.com/cdn-cgi/image/format=auto,width=720,fit=scale-down,onerror=redirect/uploads/publication/thumbnail/9a7f307e-eb1d-422e-a4a2-1e0b0e000e97/landscape_CAI_Logo_Main.png){kind=logo}